In prep — replies fast

In prep

(About)

Ryan Joseph is fluent in…

Cinematography

Producing

Directing

Photography

Building companies

figuring out every problem

Ryan Joseph in a black leather hat against a red backdrop

(02) — The story so far

How he got here.

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01 — The camcorder

Ten years old, one camcorder.

Ryan Joseph behind a cinema camera rig on the set of Pathogen.

He was ten when his dad handed him a Canon FV30 camcorder. Star Wars and Indiana Jones had already done the damage. Nearly every day after that was spent in the backyard with his brother Nathan, filming themselves running around and learning filmmaking without knowing that’s what they were doing. In high school he took every film class there was, then premiered a zombie film he made for one of them. It sold out the school’s 50-seat theater.

A young Ryan Joseph filming with a camcorder, seen from behind.
Childhood photo of Ryan Joseph smiling in glasses.
A young Ryan Joseph filming with a camcorder, seen from behind.

01 — The camcorder

Ten years old, one camcorder.

He was ten when his dad handed him a Canon FV30 camcorder. Star Wars and Indiana Jones had already done the damage. Nearly every day after that was spent in the backyard with his brother Nathan, filming themselves running around and learning filmmaking without knowing that’s what they were doing. In high school he took every film class there was, then premiered a zombie film he made for one of them. It sold out the school’s 50-seat theater.

A young Ryan Joseph filming with a camcorder, seen from behind.

01 — The camcorder

Ten years old, one camcorder.

He was ten when his dad handed him a Canon FV30 camcorder. Star Wars and Indiana Jones had already done the damage. Nearly every day after that was spent in the backyard with his brother Nathan, filming themselves running around and learning filmmaking without knowing that’s what they were doing. In high school he took every film class there was, then premiered a zombie film he made for one of them. It sold out the school’s 50-seat theater.

Ryan Joseph giving direction on the set of Teeth.
Ryan Joseph framing a shot on a camera rig, behind the scenes of Teeth.

02 — The bet

Quit the day job. Then the world shut down.

Crew setting up a shot in a red-lit room, behind the scenes of Teeth.

In November 2019 he quit his job as a Sony Experience Expert at Best Buy. A few months later, COVID shut the industry down. So he and Nathan started messaging artists, rappers and musicians directly and asking to make their music videos. It worked, and it became his first long sprint: more than 100 music videos, each one produced, shot and edited by Ryan, each one bigger than the last.

Ryan Joseph giving direction on the set of Teeth.

02 — The bet

Quit the day job. Then the world shut down.

In November 2019 he quit his job as a Sony Experience Expert at Best Buy. A few months later, COVID shut the industry down. So he and Nathan started messaging artists, rappers and musicians directly and asking to make their music videos. It worked, and it became his first long sprint: more than 100 music videos, each one produced, shot and edited by Ryan, each one bigger than the last.

Ryan Joseph giving direction on the set of Teeth.

02 — The bet

Quit the day job. Then the world shut down.

In November 2019 he quit his job as a Sony Experience Expert at Best Buy. A few months later, COVID shut the industry down. So he and Nathan started messaging artists, rappers and musicians directly and asking to make their music videos. It worked, and it became his first long sprint: more than 100 music videos, each one produced, shot and edited by Ryan, each one bigger than the last.

03 — The climb

The work most people skip.

Black-and-white photo of the crew on a narrow stairway during the Teeth shoot.

Grip and 1st AC on commercials. Gaffer. Camera operator on events and features. Then Director of Photography on shorts, TV pilots and documentaries, until the call sheet said DP more often than not.

Ryan Joseph operating camera with the crew on the set of Pathogen.
Crew filming a scene in a lamp-lit living room on the set of Pathogen.
Ryan Joseph operating camera with the crew on the set of Pathogen.

03 — The climb

The work most people skip.

Grip and 1st AC on commercials. Gaffer. Camera operator on events and features. Then Director of Photography on shorts, TV pilots and documentaries, until the call sheet said DP more often than not.

Ryan Joseph operating camera with the crew on the set of Pathogen.

03 — The climb

The work most people skip.

Grip and 1st AC on commercials. Gaffer. Camera operator on events and features. Then Director of Photography on shorts, TV pilots and documentaries, until the call sheet said DP more often than not.

Black-and-white behind-the-scenes photo of Ryan Joseph on camera for Consumers.
Ryan Joseph leaning against a wall in teal light, behind the scenes of Pathogen.

04 — Now

He gave it a name.

Ryan Joseph filming Mothica in an office set for Don't Save Your Roses.

In 2024 he founded 5ECHOS, his production company and producing label, for brands, artists, agencies and directors: a 15-camera live show for Instagram with Katseye, music videos for Columbia and Sharptone, Gopuff’s New Year’s Eve with Wiz Khalifa and Rick Ross. He’s one of four founders of Dizzy Doom Media, home of Digital Lizards of Doom and Dizzy Doom Kids. And in 2024 he organized Cinema Connect, a night screening local filmmakers’ shorts, start to finish.

Black-and-white behind-the-scenes photo of Ryan Joseph on camera for Consumers.

04 — Now

He gave it a name.

In 2024 he founded 5ECHOS, his production company and producing label, for brands, artists, agencies and directors: a 15-camera live show for Instagram with Katseye, music videos for Columbia and Sharptone, Gopuff’s New Year’s Eve with Wiz Khalifa and Rick Ross. He’s one of four founders of Dizzy Doom Media, home of Digital Lizards of Doom and Dizzy Doom Kids. And in 2024 he organized Cinema Connect, a night screening local filmmakers’ shorts, start to finish.

Black-and-white behind-the-scenes photo of Ryan Joseph on camera for Consumers.

04 — Now

He gave it a name.

In 2024 he founded 5ECHOS, his production company and producing label, for brands, artists, agencies and directors: a 15-camera live show for Instagram with Katseye, music videos for Columbia and Sharptone, Gopuff’s New Year’s Eve with Wiz Khalifa and Rick Ross. He’s one of four founders of Dizzy Doom Media, home of Digital Lizards of Doom and Dizzy Doom Kids. And in 2024 he organized Cinema Connect, a night screening local filmmakers’ shorts, start to finish.

05 — The part he loves

Woah.

2 a.m. in the desert, rain coming down, a tarp over a truck bed full of gear because the Sprinter van was still a few years off. A camera dying mid-setup, fixed on set, and the day still made. A monitor, a take, and a whole crew saying “woah” at the same moment. That last one is the reason for all of it. He just loves making things.

Ryan Joseph adjusting a cinema camera in a red-lit room on the set of Pathogen.
Ryan Joseph adjusting a cinema camera in a red-lit room on the set of Pathogen.

05 — The part he loves

Woah.

2 a.m. in the desert, rain coming down, a tarp over a truck bed full of gear because the Sprinter van was still a few years off. A camera dying mid-setup, fixed on set, and the day still made. A monitor, a take, and a whole crew saying “woah” at the same moment. That last one is the reason for all of it. He just loves making things.

Ryan Joseph adjusting a cinema camera in a red-lit room on the set of Pathogen.

05 — The part he loves

Woah.

2 a.m. in the desert, rain coming down, a tarp over a truck bed full of gear because the Sprinter van was still a few years off. A camera dying mid-setup, fixed on set, and the day still made. A monitor, a take, and a whole crew saying “woah” at the same moment. That last one is the reason for all of it. He just loves making things.

Rules on set

R.01

R.01

"Prep is the shoot. The shoot is the proof."

R.02

R.02

"Call time is a promise."

R.03

R.03

"If it can be lit, it will be lit."

R.04

R.04

"Ask before you touch the lens. I’ll probably say yes."

R.05

R.05

"We get it on the day. Post is for polish, not rescue."

R.06

R.06

"The best idea wins, even when it isn’t mine."

R.07

R.07

"Everyone on set eats well."

By the numbers

461

Credits since 2014

$1M+

Production value managed

50+

Clients

21

Awards

Best Cinematography · Best Documentary · Best Music Video · 2× Telly

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